CPM (cost per mille) is the price you pay for 1,000 ad impressions. Enter your total spend and impressions to see your real CPM and whether you are getting a fair deal.
Spend ÷ impressions × 1,000 = what each thousand views costs.
See if your CPM is cheap, average or pricey for display advertising.
How many impressions each ad dollar buys — useful across networks.
Everything is computed locally in your browser.
Optimize every ad dollar.